A logo is what helps distinguish a brand from its competitors, so it's important that the image stands out from the rest — something many brands struggle with.In my Opinion, a logo is an image, but it’s also an introduction to a brand.
The logo must reach a specific audience and when designing, you must keep this in mind. Write down what you think about the brand; perhaps even create a mood board with imagery that reminds you of the brand’s ideology.More than anything, know what your logo means.
Every logo has some kind of a history, filled with meaning and purpose. Take Apple, for instance — the fruit is missing a "byte" Or wikipedia, an unfinished globe of puzzle pieces covered with glyph from different writing systems. Both logos are simple, but have an added twist that circles back to brand ideology.
The logo must reach a specific audience and when designing, you must keep this in mind. Write down what you think about the brand; perhaps even create a mood board with imagery that reminds you of the brand’s ideology.More than anything, know what your logo means.
Every logo has some kind of a history, filled with meaning and purpose. Take Apple, for instance — the fruit is missing a "byte" Or wikipedia, an unfinished globe of puzzle pieces covered with glyph from different writing systems. Both logos are simple, but have an added twist that circles back to brand ideology.
here are some logos that I've Designed:
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This Logo was Designed for an South African Project |
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This Logo Designed for an Indian TV Show. |